APJIS Asia Pacific Journal of Information Systems

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The Journal for Information Professionals

Asia Pacific Journal of Information Systems (APJIS), a Scopus and ABDC indexed journal, is a
flagship journal of the information systems (IS) field in the Asia Pacific region.

ISSN 2288-5404 (Print) / ISSN 2288-6818 (Online)

Editor : Seung Hyun Kim

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Past Issue

Date September 2024
Vol. No. Vol. 34 No. 3
DOI https://doi.org/10.14329/apjis.2024.34.3.837
Page 837~875
Title A Digital Transformation in Action: Assessing the Impact of Information System Capabilities on Firm Performance through the Lens of Innovation and Business Process Performance and Moderating Role of Entrepreneurial Marketing in Indian SMEs
Author Manigandan R., Naga Venkata Raghuram J.
Keyword Information System Capabilities, Innovation Performance, Entrepreneurial Marketing, Business Process Performance, Firm Performance, Indian SMEs, Mediation-moderation Analysis
Abstract This study investigates the impact of information system capabilities (infrastructure capability, human resource capability, administrative capability) on firm performance with a dual mediating effect of innovation and business process performance and the moderating effect of entrepreneurial marketing in Indian SMEs. Based on the resource-based view theory, the conceptual framework has been developed. The structural equation modelling was utilized for the sample of 285 responses. The results demonstrate that information system capabilities positively impact firm performance. This research fills a gap in the literature by investigating the relationship between information system capabilities, business process performance, innovation performance, entrepreneurial marketing and firm performance. Additionally, innovation performance and business process performance have a significant mediating effect between information system capabilities and firm performance. Entrepreneurial marketing has a positive moderating effect on the relationship between information system capabilities and firm performance. this study provides valuable insights for practitioners and managers regarding information system capabilities in SMEs. This study builds a multi-dimensional hypothesized model, including mediating and moderating roles affecting the relationships.


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