Past Issue
- Can Coupon Holding Duration and Message Framing Increase the Effect of Push Notifications on Mobile Coupon Redemption? Evidence from A Randomized Field Experiment
Soonki Hwang, Jai-Yeol Son, Sunju Park, Kil-Soo Suh [Pages 812~830]
- Effects of Bring Your Own Device (BYOD) Attributes on Work-to-life Conflict
Cong Qi [Pages 831~862]
- Too Much Information – Trying to Help or Deceive? An Analysis of Yelp Reviews
Hyuk Shin, Hong Joo Leeb, Ruth Angelie Cruz [Pages 261~281]
- How Long Will Your Videos Remain Popular? Empirical Study with Deep Learning and Survival Analysis
Min Gyeong Choi, Jae Hong Park [Pages 282~297]
- What Affects Consumers¡¯ Attitude and Usage Intention of O2O Apps?: Integration of TAM, TPB, and Transaction Cost Theory
Won In Lee [Pages 298~317]
- Free to Premium in Mobile TV Service: Intrinsic and Extrinsic Motivational Factors Affecting Free Users¡¯ Paid Subscription Intention
Jaemin Song, Sunghan Ryu, Young-gul Kim [Pages 318~341]
- The Effects of Scarcity Messages and Impulsivity on Customers¡¯ Rational Purchase Decision-Making Process in Group-buying Social Commerce
Sujeong Choi, Min Qu [Pages 342~366]
- Exploring the Information-Sharing Intention on Social Networking Sites
Shu-Mei Tseng [Pages 367~388]
- Effects of Digital Shadow Work on Foreign Users¡¯ Emotions and Behaviors during the Use of Korean Online Shopping Sites
Pooja Khandagale, Joon Koh [Pages 389~417]
- Spanning Multiple Online Communities and Knowledge Contribution: The Cross-Level Moderating Effects of Environmental Scanning and Membership Fluidity
Yongsuk Kim [Pages 418~443]
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